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How to Add the Shop Now Button on Instagram with Business Profile Setup and Facebook Integration

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How to Add the Shop Now Button on Instagram with Business Profile Setup and Facebook Integration

How Do You Get the Shop Now Button on Instagram?

How Do You Get the Shop Now Button on Instagram?

To get the Shop Now button on Instagram, you need to switch to a Business Profile, connect it to a Facebook Page, set up and publish a Facebook Shop, verify your website domain via Facebook Business Manager, enable shopping features in Instagram, and finally tag your products on posts or add links in Stories and IGTV. This series of steps enables seamless shopping experiences for your followers and potential customers on Instagram.

1. Switch to a Business Profile on Instagram

The Shop Now button is only available to Instagram Business Profiles. Personal accounts cannot access this feature.

  • Open Instagram and go to your profile.
  • Tap the three horizontal lines (menu) and select Settings.
  • Under Account, select Switch to Professional Account, then choose Business.
  • Connect to an existing Facebook Page for your business.
  • Fill out your business contact info and category.
  • Finish the setup by tapping Done.

This grants access to Instagram Insights, ads, and shopping tools.

2. Connect Instagram Business Profile to a Facebook Page

Facebook owns Instagram, so linking your Business Profile to a Facebook Page enables shopping features.

  • On Instagram, go to Settings > Account > Linked Accounts.
  • Select Facebook and log in.
  • Choose the Facebook Page connected to your business.
  • Complete the linking process by tapping Done.

This unlocks tools necessary for Instagram Shopping, including product tagging and the Shop Now button.

3. Set Up and Publish Your Facebook Shop

A Facebook Shop acts as the product catalog that syncs with Instagram.

  1. Go to your Facebook Page and click the Shop tab.
  2. Click Get Started and select how customers browse your products.
  3. Configure payment, shipping, and currency options.
  4. Add images and customize the shop’s look.
  5. Review and publish your Facebook Shop.

Publishing the Facebook Shop is essential before activating shopping on Instagram.

4. Verify Your Domain with Facebook Business Manager

Domain verification proves your ownership of your business website. It safeguards your online store integrity.

  • Log in to Facebook Business Manager.
  • Navigate to Business Settings > Brand Safety > Domains.
  • Click Add and enter your website domain.
  • Choose a verification method: HTML upload, DNS record, meta tag, or email.
  • Follow instructions to complete verification.

Facebook notifies you upon successful verification.

5. Enable Shopping on Instagram

Enabling shopping lets you tag products on posts and add the Shop Now button.

  1. In Instagram, open Settings > Business > Shopping.
  2. Tap Continue to accept merchant terms.
  3. Select the product catalog linked to your Facebook Shop.
  4. Complete the setup by tapping Done.

You must meet eligibility criteria, including being in supported markets and complying with commerce policies. If Shopping doesn’t appear, confirm all previous steps are done and wait for Instagram’s review.

6. Add the Shop Now Button to Your Instagram Posts

You can add the Shop Now button in three ways:

a) Instagram Feed Posts

a) Instagram Feed Posts

  • After uploading a photo, tap Edit on the post.
  • Select Tag Products.
  • Choose your product from the catalog.
  • Save changes; the Shop Now button appears on the post.

b) Instagram Stories

  • Create a Story by swiping right on the home screen.
  • Capture or upload media.
  • Tap the chain link icon.
  • Enter the URL or select a product.
  • Customize button style and finish.

c) IGTV Videos

  • Upload an IGTV video via the “+” icon.
  • Tap the three dots on the video, then Edit.
  • Tap the shopping bag icon.
  • Tag products and set display timing.
  • Save changes to add the button.

Key Takeaways

  • Switch to an Instagram Business Profile to enable shopping.
  • Connect Instagram to a Facebook Page to unlock commerce features.
  • Create and publish a Facebook Shop to serve as the product catalog.
  • Verify your website domain via Facebook Business Manager.
  • Enable shopping within Instagram’s Business settings after eligibility approval.
  • Tag products on Feed posts, Stories, and IGTV to activate the Shop Now button.

How Do You Get the Shop Now Button on Instagram? Unlocking the Virtual Cash Register

So, you’ve noticed that sleek Shop Now button gracing some Instagram profiles and posts, turning mere scrolling into instant shopping sprees. You’re wondering, “How do you get the Shop Now button on Instagram?” It’s not magic, nor is it reserved solely for unicorn businesses with millions of followers. The answer is simple: you need to switch to a Business Profile, connect it to a Facebook Page, set up a Facebook Shop, verify your domain, enable Instagram Shopping, and then add the Shop Now button to your posts. Easy in theory, but there’s a bit of digital hustle behind the scenes.

Hold tight — this detailed walkthrough covers every step, sprinkled with insights and practical tips, so you don’t miss a beat.

The Shiny Intro: Why Even Bother with the Shop Now Button?

Instagram has evolved past adorable pet pics and #foodporn. It’s now a powerful sales platform. The Shop Now button directly connects your followers or browsers to your products, all without them leaving the app. That’s like having a virtual checkout lane that never closes—a goldmine opportunity for business owners ready to convert likes into discounts.

For businesses aiming to boost visibility and sales, this button is a must-have feature. But first, it demands some groundwork.

Step 1: Business Profile — Your Passport to Instagram Commerce

First off, if your account is chilling in Personal Profile land, it’s time to graduate. A Business Profile unlocks Instagram’s treasure chest of features—Insights, ads, contact buttons, product tagging, and yes, that Shop Now button. It’s the VIP pass to Instagram’s commercial ecosystem.

Switching is painless:

  1. Open Instagram, head to your profile.
  2. Tap the triple-bar menu (top right) and select “Settings.”
  3. Under “Account,” find and tap “Switch to Professional Account.”
  4. Choose “Business.”
  5. Link to a Facebook Page (yes, you’ll need one).
  6. Fill in your business details and pick your industry category.
  7. Review and confirm.

Voilà! You’re now rocking a Business Profile, primed to start selling.

Step 2: Connect Your Instagram Business Profile to a Facebook Page – The Dynamic Duo

Step 2: Connect Your Instagram Business Profile to a Facebook Page – The Dynamic Duo

Instagram and Facebook are basically besties, owned by the same company and sharing lots of features. To unlock Instagram Shopping, your Instagram must chat fluently with a Facebook Page. This connection ties your product catalog, sales data, and ads together across both platforms.

How to make this friendship official:

  1. On Instagram, tap your profile menu and go to “Settings.”
  2. Select “Account,” then “Linked Accounts.”
  3. Tap “Facebook” and login to your Facebook account.
  4. Pick the Facebook Page you want linked.
  5. Opt to sync your profile picture and posts if you wish.
  6. Confirm and exit.

With this done, your accounts start working as a team, enabling e-commerce features to flow smoothly.

Step 3: Set Up Your Facebook Shop — Your Instagram Product Hub

Setting up a Facebook Shop might feel like doing homework, but it’s the backbone of your Instagram shopping journey. Products you showcase here become the inventory you’ll tag on Instagram posts.

Here’s the playbook:

  1. Log into Facebook, navigate to your business Page.
  2. Click the “Shop” tab (left menu of your Page). If you don’t see it, enable the “Shop” template under Page settings.
  3. Hit “Get Started” and choose how customers will browse your products.
  4. Fill out shop info: currency, shipping options, and payment methods.
  5. Add visuals — cover image and branding flair.
  6. Review and publish your storefront.

Once live, this shop syncs with Instagram, making your catalog ready for tagging.

Step 4: Verify Your Domain in Facebook Business Manager — Your Digital ID Check

Do you own your website? Facebook wants proof before letting you add shop features. Domain verification is security-meets-ownership. It ensures you are authorized to sell those products through your listed website.

Verification steps:

  1. Log into your Facebook Business Manager.
  2. Head to “Business Settings” then “Brand Safety” > “Domains.”
  3. Click “Add” and submit your website domain.
  4. Choose a verification method: Upload HTML file, DNS, Meta tag, or Email verification.
  5. Follow the unique prompts for your chosen method.
  6. Wait for Facebook’s confirmation message.

Without this, Instagram won’t give you access to shopping tools. Think of it as a bouncer’s ID check at the club.

Step 5: Enable Shopping on Instagram — Activate Your Storefront

With the paperwork out of the way, it’s time to flip the switch to Shopping mode on Instagram itself. This step lets you tag products on photos, stories, and videos.

Enable Shopping by:

  1. Open Instagram and tap your profile menu.
  2. Go to “Settings,” then “Business.”
  3. Select “Shopping.”
  4. Agree to Instagram’s Merchant Agreement.
  5. Pick the product catalog linked to your business.
  6. Tap “Done.”

Note: Instagram checks your eligibility—your business must be in a supported market, comply with commerce policies, and have the social proof to back your legitimacy.

Missing the “Shopping” option? Double-check your steps: Business Profile, Facebook Page link, Facebook Shop, and domain verification. Patience matters, the review process can take a while.

Step 6: Add the Shop Now Button to Your Posts — Make It Rain Sales

Finally, the grand moment: actually putting the Shop Now button where your audience can tap it.

Instagram offers three ways:

Instagram Feed Posts

  • Create a post featuring your product.
  • Tap “Edit” on the post.
  • Select “Tag Products.”
  • Pick the product from your catalog to tag it.
  • Save; a “Shop Now” button will automatically appear on the post.

Stories

  • Swipe right to open the Stories camera.
  • Attach the product link or select from your catalog using the chain icon.
  • Customize your Shop Now button’s look.
  • Publish the Story; viewers can now tap to shop instantly.

IGTV Videos

IGTV Videos

  • Upload your IGTV video through the “+” icon.
  • Once uploaded, go to the three dots menu and select “Edit.”
  • Tap the shopping bag icon to add product tags or URLs.
  • Set the timing for the Shop Now button appearance.
  • Save your changes.

Each method lets your audience jump directly from browsing to buying — a marketer’s dream come true.

Why This Matters: The Business Boost Hidden in a Button

Many underestimate the Shop Now button’s power. It reduces friction, eliminates extra clicks, and taps into impulse buying psychology. Your followers don’t have to hunt for your website or Google your products — everything lives right in their fingertips, making purchase decisions faster.

If you think your brand isn’t “big enough” to use this feature, think again. Many small to medium businesses have seen sales jump after activating their shop. It’s a no-brainer for anyone serious about selling online.

One More Thought: Be Ready to Iterate and Learn

After getting the Shop Now button set up, your work isn’t done. Monitor Instagram Insights to see which products are clicking with your crowd. Tweak your visuals, captions, and button placements based on what works. Social commerce is dynamic; adaptability is key.

And hey, if you get stuck, there’s a trove of resources and communities ready to help. Instagram’s own Business Help Center is a great place to start.

Wrapping Up

Getting the Shop Now button on Instagram is a little journey with clear milestones. To recap:

  • Switch to a Business Profile.
  • Connect to a Facebook Page.
  • Create and publish a Facebook Shop.
  • Verify your domain in Facebook Business Manager.
  • Enable Shopping on Instagram once eligible.
  • Add the Shop Now button in posts, Stories, or IGTV.

Each step builds on the last, like assembling a digital assembly line for your products. It’s not just about selling; it’s about creating a seamless, trustworthy shopping experience directly inside a social media app millions use daily.

Ready to watch your followers become customers with a tap? Time to dive in and get that Shop Now button humming on your Instagram. After all, selling should never be as tough as setting up the perfect selfie lighting.


How do I get the Shop Now button on Instagram?

First, switch your Instagram account to a Business Profile. Then, connect it to a Facebook Page, set up a Facebook Shop, and verify your domain in Facebook Business Manager. After these steps, you can enable the Shop Now button.

Why do I need to connect my Instagram Business Profile to a Facebook Page?

Connecting to a Facebook Page is essential since Instagram shopping features rely on Facebook’s system. This link unlocks the ability to sync your products and add the Shop Now button to your Instagram posts.

What is the role of setting up a Facebook Shop in getting the Shop Now button?

The Facebook Shop acts as the product catalog for Instagram. Without it, you cannot showcase products or add the Shop Now button on your Instagram profile or posts.

How do I verify my domain for Instagram shopping?

  1. Log into Facebook Business Manager.
  2. Go to Business Settings > Brand Safety > Domains.
  3. Add your website domain and follow Facebook’s verification steps.

This verification confirms your ownership and enables shopping features.

Can I add the Shop Now button if I have a personal Instagram profile?

No, personal profiles cannot use Instagram shopping features. You must switch to a Business Profile and complete the required setup steps to access the Shop Now button.

I'm Tracii Gibson an author for the magazine carreer.info, where i writes about work and employment. I has a vast amount of experience in the field, having worked in various jobs over the years. My writing is thoughtful and informative, and she provides valuable insight to her readers.

Small Business

Start a Remodeling Business Without Money by Acting as a Project Manager and Building a Strong Network

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Start a Remodeling Business Without Money by Acting as a Project Manager and Building a Strong Network

How to Start a Remodeling Business Without Money

How to Start a Remodeling Business Without Money

Starting a remodeling business without money requires leveraging skills, acting as a project manager, building networks, and using low-cost marketing. This approach focuses on managing projects and subcontractors rather than making large upfront investments. Strategic planning, negotiation, and resourcefulness form the foundation.

1. Initial Approach: Begin as a Project Manager

Rather than purchasing tools or supplies, begin by selling your expertise as a general contractor or project manager. Coordinate clients and subcontractors, oversee schedules, and ensure projects finish on time and on budget. This model demands minimal capital while helping you build trust and reputation.

2. Building Your Foundation

2.1 Assess and Hone Your Skills

Analyze your strengths to determine a niche, such as kitchen remodels, bathroom renovations, or specialized restorations. Focusing on a segment helps target marketing and can lead to better rates.

2.2 Understand Legal Requirements

Research licenses, permits, and insurance needed in your area. These are essential for legal operation, even if they require a modest initial expense.

2.3 Network to Expand Your Reach

  • Attend industry events and join online forums related to remodeling and construction.
  • Connect with contractors, suppliers, real estate agents, and designers.
  • Collaborate with professionals to offer comprehensive services and share resources.

2.4 Create a Practical Business Plan

2.4 Create a Practical Business Plan

Draft a straightforward business plan outlining your services, pricing, target market, and marketing strategies. This plan serves as a roadmap and helps attract partners or investors in the future.

3. Minimizing Investment While Maximizing Impact

3.1 Structure Payment Agreements Carefully

Negotiate client contracts requiring upfront deposits, generally 30-50%, to cover project startup costs like permits and subcontractors. Transparency in payment schedules builds client trust.

3.2 Use Cost-Free Marketing Strategies

  • Social Media: Showcase completed projects on platforms such as Instagram and Facebook.
  • Content Marketing: Share remodeling tips through blogs or videos to attract organic traffic.
  • Local Partnerships: Collaborate with real estate agents and interior designers for referrals.
  • Online Directories: List your business on Yelp, Google My Business, and Houzz.
  • Word of Mouth: Encourage satisfied clients to recommend your services; offer referrals incentives.

3.3 Manage Subcontractors Efficiently

Vet subcontractors thoroughly for licenses and references. Negotiate to pay them only once you receive client payments. Strong relationships streamline project success.

3.4 Barter Services to Conserve Cash

Exchange your remodeling skills with other professionals for products, services, or referrals. Bartering minimizes expenses and fosters beneficial business relationships.

3.5 Use Borrowing and Renting for Tools

3.5 Use Borrowing and Renting for Tools

Instead of buying equipment, consider renting or borrowing tools. Alternatively, outsource specialized tasks to contractors who own the necessary gear.

4. Growing the Business

4.1 Reinvest Profits Strategically

Allocate earnings carefully to buy essential tools, expand marketing efforts, or hire help. Monitoring cash flow allows better decision-making.

4.2 Build a Strong Reputation

Deliver quality work and excellent customer service consistently. Positive client experiences lead to reviews and referrals, powering growth without heavy marketing.

4.3 Seek Funding When Ready

After establishing a track record, explore loans, grants, or investors. This phase requires a clear plan to use funds for scaling. Offering client financing via third-party lenders can also grow your customer base.

5. Additional Practical Strategies

  • Virtual Consulting: Provide design consultations or project planning remotely to reduce overhead.
  • Start Small: Begin in smaller markets where competition is limited, then expand regionally or nationally.

Summary: Essential Steps to Start Without Capital

Summary: Essential Steps to Start Without Capital

  • Sell project management skills instead of physical materials.
  • Identify and focus on a remodeling niche aligned with expertise.
  • Meet legal requirements for licensing and insurance early.
  • Network intensively with industry professionals.
  • Use free or low-cost marketing, emphasizing social media and local partnerships.
  • Negotiate client payments to cover upfront expenses.
  • Vet and manage subcontractors with payment flexibility.
  • Trade services (barter) to conserve cash.
  • Rent or borrow tools, outsource specialized work.
  • Reinvest profits and build reputable service delivery.
  • Secure funding post-validation with clear growth plans.

How to Start a Remodeling Business Without Money: A Complete Guide

Starting a remodeling business usually conjures images of hauling hefty toolboxes, buying pallets of materials, and emptying your savings account. But what if you have zero dollars to invest? Is it a lost cause? Starting a remodeling business without money is not only possible, it’s a strategic dance of leveraging skills, relationships, and savvy business decisions that can lead you to success without that upfront capital headache.

Let’s break this down practically. Imagine stepping into a room packed with little more than your hardhat, a notebook, and grit. Here’s how you transform that into a growing enterprise.

Begin by Wearing the Project Manager Hat

The secret sauce isn’t diving headfirst to buy expensive tools and materials. Instead, start as a project manager or general contractor. This means selling your expertise in managing projects—coordinating between clients, subcontractors, timelines, and budgets—without having to invest heavily upfront in tools or labor.

Think of yourself as the conductor of an orchestra. You keep subs in check, timelines aligned, and the client happy. You earn fees by overseeing projects and ensuring smooth execution. This approach cushions your expenses and builds your reputation simultaneously.

Hone Your Skills and Zero in on a Niche

Your remodeling business won’t thrive by being a jack-of-all-trades but master of none. So before you splash your name across the web or shake hands with clients, assess what you excel at. Is it sprucing up kitchens? Transforming bathrooms? Maybe you specialize in historic home restorations or eco-friendly remodels.

Focusing on a particular niche helps you become known as the go-to expert for that market. For example, if you carve a niche as a bathroom remodel guru in your town, word-of-mouth referrals and premium pricing naturally follow.

Legal requirements like licenses, permits, and insurance may feel like nuisances, but they’re non-negotiable. Even if it means a small upfront cost, securing these validates your business and protects you legally.

Build a Powerful Network: Your Hidden Goldmine

You’ve heard it before: your network is your net worth. When you’re starting without cash, this adage becomes gospel. Reach out to tradespeople, like electricians or plumbers, and real estate agents. Attend local business mixers, construction expos, or jump into online communities on platforms like LinkedIn, Facebook groups, or niche forums.

Each connection could be a potential referral, collaboration, or even an opportunity to share resources. For example, a real estate agent might refer clients needing remodeling before sale, while experienced subcontractors might offer favorable credit terms once they know you’re legit.

Create a Lean Yet Actionable Business Plan

Having no money doesn’t mean having no plan. Craft a straightforward document that maps out who you serve, what services you provide, how you’ll charge, and your marketing approach. This isn’t a five-star MBA project—just a tool to keep your vision clear and your financial needs realistic.

Focus your marketing efforts on low-cost, high-impact strategies. Social media is your best friend here, acting as your billboard and portfolio combined.

No Money Down Projects: Negotiate Smart

No Money Down Projects: Negotiate Smart

This is where your verbal ninja skills shine. Structure projects so clients provide an initial payment—often between 30% to 50%—that covers early expenses like permits and subcontractor deposits. Make payment schedules crystal clear and transparent. This upfront cash flow helps you avoid draining your pockets while proving to clients you’re trustworthy and professional.

Marketing Without Spending a Fortune

  • Social Media Presence: Post photos and videos showcasing your completed projects on Instagram, Facebook, and Pinterest. Visual platforms are perfect for attracting clients who want to see results, not just promises.
  • Content Creation: Share remodeling tips or how-to videos on YouTube or blog articles. Establishing yourself as a helpful authority draws organic traffic, which equals potential clients.
  • Local Partnerships: Collaborate with interior designers, suppliers, or real estate professionals. Cross-referrals can catapult your brand.
  • Online Directories: List your business on free sites like Google My Business, Angie’s List, and Yelp. Positive reviews here build trust instantly.
  • Word-of-Mouth: This old-school marketing gold still packs a punch. Offer referral incentives to delighted customers to spread your name like wildfire.

Subcontractor Management: Choose Wisely

Subcontractors aren’t just helpers; they represent your business’s face in the field. Vet them carefully. Verify licenses, insurance, and references. Negotiate payment terms that protect your cash flow, such as paying subs only after you’ve been paid.

Strong, communicative, and trustworthy partnerships ensure smooth project completions that boost your reputation and client satisfaction.

Reinvest Profits to Scale Slowly but Surely

When cash starts flowing, resist the urge to splurge on shiny toys right away. Buy only what you truly need: maybe some essential tools, a part-time assistant, or a modest marketing boost.

Tracking finances religiously helps you make smart reinvestments that stimulate steady growth instead of rash spending.

Build a Reputation Like Your Business Depends on It (Because It Does)

Quality craftsmanship and stellar customer service form the bedrock of your remodeling business’s reputation. Go beyond client expectations. Deliver on time and stay transparent. A client who feels valued is your best advertising channel. Testimonials and repeat business will organically flood in if you keep your standards high.

Explore Alternative Funding When You’re Ready

Once your business has a track record, consider grants, small business loans, angel investors, or crowdfunding. But only if you have a plan to use the money to grow and generate returns. Rash borrowing wastes precious time and resources.

Leverage Bartering to Conserve Cash

Bartering? You bet. Trade your remodeling skills with other businesses for their services or products. For example, swap a deck renovation with a local marketing expert’s help. Bartering helps build meaningful connections and keeps your cash flow intact.

Offer Virtual Consulting to Expand Reach

Why limit yourself to your geography? Provide virtual consultations—help clients with design ideas, project planning, or virtual walkthroughs. It’s a zero-equipment, zero-inventory way to bring in revenue and establish expertise.

Rent or Borrow Tools; Skip Heavy Investments Early On

Buying thousands of dollars of tools is a no-go without capital. Instead, rent or borrow what you need. Partner with subcontractors who own equipment, outsourcing specialized tasks. This trims costs while maintaining project quality.

Start Small, Dream Big

If you live in a small town, don’t be discouraged. Start right there by building your reputation. Patience and consistency can help your brand grow nationally or even become a franchise someday. The remodeling industry rewards quality and reliability everywhere.

Use Free Online Platforms to Advertise Your Services

Websites like Thumbtack, HomeAdvisor, Houzz, Angie’s List, and Yelp allow you to showcase your remodeling work for free. Getting your name out there without paying for ads is invaluable when funds are tight.

Wrapping It Up

Starting a remodeling business without money is like building a house without bricks—you need to get creative with what’s there. Leverage your existing skills. Act as a project manager to keep initial costs low. Grow a strong network of trustworthy subcontractors and partners. Use savvy negotiation to structure projects in a no-money-down fashion. Market yourself through free or low-cost channels, like social media and online directories. Barter services and rent tools to minimize expenses.

Your reputation becomes your currency. Deliver quality work and stellar customer service. Reinvest profits thoughtfully. When the foundation is solid, explore funding options to scale further.

Remember, it’s not the size of your wallet that dictates your success in remodeling—it’s the size of your determination and ingenuity.

A Quick Checklist to Get You Started:

  • Assess and specialize in your remodeling niche
  • Secure necessary licenses and permits
  • Act as project manager/general contractor initially
  • Build relationships with contractors, suppliers, and real estate pros
  • Develop a lean business and marketing plan focusing on free channels
  • Negotiate payment structures with clients to cover upfront costs
  • Use social media and online directories to promote your services
  • Barter skills to reduce cash expenses
  • Rent or borrow tools instead of buying
  • Consistently deliver excellence to grow your reputation

So, ready to turn those remodeling dreams into reality without emptying your bank account? Strap on your project manager hat, dial up your hustle, and get going today!


How can I start a remodeling business without any upfront money?

Begin by offering project management or general contracting services. Use your skills to coordinate subcontractors and manage projects without buying materials. This approach earns money while you build a reputation.

What role does networking play in starting a remodeling business with no funds?

Networking is key. Connect with contractors, suppliers, and real estate agents to find leads and partnerships. Attend events and join online forums to build relationships and grow your business without spending money.

How can I secure initial project payments when I have no capital?

Negotiate a payment plan with clients that includes a 30-50% down payment. This helps cover upfront costs like permits and subcontractors, allowing you to start projects without your own money.

Is it necessary to specialize in a niche when starting without money?

Yes, focusing on a niche like kitchen or bathroom remodeling can help you attract clients seeking expertise. It makes your marketing more targeted and increases your chances of success.

What are some low-cost marketing methods to promote my remodeling business?

Leverage social media, create valuable content, and collaborate with local businesses. Use free online directories and encourage client referrals to build visibility without spending much.

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Small Business

How to Sell Sponsorships Effectively Through Relationship Building and Customized Proposals

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How to Sell Sponsorships Effectively Through Relationship Building and Customized Proposals

How to Sell Sponsorships: A Comprehensive Guide

How to Sell Sponsorships: A Comprehensive Guide

Selling sponsorships starts with understanding your assets, identifying the right sponsors, and building strong, personalized relationships rather than pushing pre-made packages. This guide details the proven stages and best practices for effective sponsorship sales.

1. Start by Building and Valuing Your Sponsorship Inventory

Before engaging potential sponsors, identify what you can offer. Your sponsorship inventory consists of assets such as event branding opportunities, digital promotions, product placements, and partner activations.

  • Why inventory matters: It defines who to approach and guides pricing models and budgets.
  • Valuation: Assess the market value of each asset, adjusting for uniqueness, audience reach, and past performance.
  • Documentation: Prepare clear valuation rationales, as sponsors may request this information.

Example: A local marathon can offer jersey logos, finish-line branding, and digital ads. Each asset’s value depends on audience size and sponsor alignment.

2. Prospecting: Identify and Approach Suitable Sponsors

After inventory, select sponsors who both have budgets and whose marketing goals align with your audience.

  • Use your existing network—board members, current sponsors, and volunteers—to get introductions.
  • Research companies’ marketing priorities and sponsorship history via LinkedIn or public sources.
  • Make ‘advice visits’—meet contacts to consult on what assets you might be missing and who else to approach.

Warm connections outperform cold sales. Personal outreach tailored to each prospect outperforms mass emails.

3. Getting the First Meeting: Focus on Discovery

The initial meeting is a fact-finding session, not a sales pitch.

  • Come prepared with thoughtful questions about the sponsor’s target audience, sales goals, and past sponsorship experience.
  • Avoid pushing proposals or packages immediately; focus on listening and building rapport.
  • Plan to schedule a follow-up meeting by the session’s end to maintain momentum.

Example questions include:
Who are your key customers?
What sponsorship benefits matter most to you?
What are your goals for the upcoming year?

4. Crafting and Presenting Custom Sponsorship Proposals

Do not use off-the-shelf tiered packages labeled Gold, Silver, and Bronze. Instead, develop proposals tailored to each sponsor’s objectives.

  • Structure proposals around the sponsor’s needs and the unique value your assets can deliver.
  • Keep documents concise (max six pages), including demographic data, visual assets, benefits, and pricing.
  • Sell the vision—the outcomes and exposure they will gain—not merely the inventory of assets.

For instance, if a sponsor prioritizes digital reach, emphasize online banners and social media integrations rather than physical event presence.

5. Activation, Fulfillment, and Renewal

After closing, implement the sponsorship precisely as promised.

  • Activation: Launch the sponsorship benefits and educate sponsors on asset use.
  • Fulfillment Reporting: Document each delivered asset with photos, engagement metrics, and any required proofs.
  • Renewal: Use positive fulfillment feedback to propose contract renewals or upgrades, potentially with multi-year terms and incentives.

Communication between sales, service teams, and sponsors ensures smooth delivery and ongoing relationship development.

6. Communication and Relationship Management

6. Communication and Relationship Management

Maintain a steady contact rhythm with prospects and sponsors. Use combined approaches like alternating emails and calls over a week. If unresponsive, move on professionally.

  • Encourage transparency and mutual respect.
  • Avoid hoarding relationships; make sponsors feel connected to your entire organization.
  • Negotiate flexibly to achieve win-win outcomes aligned with sponsors’ goals and your organizational needs.

7. Common Questions Answered

Question Answer
Can I close a sponsorship at the first meeting? No. Use the initial meeting for discovery, not closing.
Is cold calling effective? Sometimes, but warm introductions significantly improve success.
Should I email proposals before meetings? No. Customized proposals require understanding sponsor needs first.
How many meetings before sending a proposal? Varies by sponsor; some after one meeting, others after multiple.

Additional Tips for Successful Sponsorship Sales

  • Provide unique pre-event touches such as branded giveaways or hospitality services.
  • Create a professional sales kit with essential information to streamline conversations.
  • Keep proposals visually appealing with photos and data that emphasize benefits.

Key Takeaways

  • Inventory and value your sponsorship assets before approaching sponsors.
  • Research and connect with sponsors aligned with your audience and values.
  • Use discovery-focused initial meetings to build relationships.
  • Craft customized proposals that sell the sponsor’s vision and benefits.
  • Deliver on promises clearly and provide fulfillment reports.
  • Maintain clear communication and flexible negotiation for renewals.

How to Sell Sponsorships: Mastering the Art Beyond Bronze, Silver, and Gold

Wondering how to sell sponsorships effectively? The straightforward answer is: you don’t just blast out cookie-cutter packages labeled Gold, Silver, and Bronze to companies hoping someone bites. That’s the classic, yet least effective way to go about it. The real magic lies in building solid relationships, understanding your assets deeply, and tailoring every step to each sponsor’s unique needs. Let’s dive into why the traditional method falls short and explore a fresher, proven approach that transforms sponsorship selling from guesswork to strategic finesse.

Grab a cup of coffee, and let’s unpack this step-by-step journey to win sponsorships that stick.

Breaking The Sponsorship Sales Myth: It’s Not Just Budget & Tiers

Here’s a common misconception: you set a budget goal to cover the event costs, carve this into three neat “tiers” (Gold, Silver, Bronze), and send the same proposal via email to every company you can find. Well, that’s how many “try” to sell sponsorship, but why does it underperform?

  • Lack of customization makes the offer generic. Sponsors sniff this out almost immediately and skim past it.
  • No relationship building means you don’t know if the prospect even needs your audience or shares your values.
  • Selling assets before understanding needs results in mismatched offers and wasted time.

Think about it—would you buy something without knowing how it benefits you? Sponsors feel the same.

The Power of the Five Stages (Plus a Bonus 7-Stage Cycle!)

The Power of the Five Stages (Plus a Bonus 7-Stage Cycle!)

Experienced pros like Chris Baylis advocate a process-driven sponsorship sale. It’s smart, proven, and injects personalization every step of the way.

Let’s walk through the core five stages—and later, we’ll touch on the upsized seven-stage sales cycle for refining your strategy. Prepare for a paradigm shift.

1. Inventory Building and Valuation: Know Thy Assets

Your sponsorship journey begins here — knowing exactly what you can offer. Think of this as the inventory in a shop. Without inventory, no sale, no revenue, and no happy sponsors.

Examples of sponsorship assets include:

  • Naming rights (e.g., “Presented by Company X” for an event day)
  • On-site spaces (for sampling or demos)
  • Signage placements (banners, staff apparel)
  • Digital assets like social media mentions or newsletters
  • Hospitality perks such as VIP passes or parking

Valuing these assets correctly is vital. Use market value as a starting point but adjust based on uniqueness and results. And no stealing valuations off the internet — every sponsorship property is unique, so your documentation on how you arrived at your price builds credibility with sponsors.

2. Prospecting: Find the Right Match

Once you understand your assets, you know who should be on your radar. Finding prospects blindly is like fishing in a pond without knowing what fish are there.

Use tools like LinkedIn and your networks—not sales blasts. Ask your board, current sponsors, or business contacts for referrals. Treat these relationships like gold; get introductions face-to-face rather than cold emailing a nameless company.

The goal is smart, targeted outreach to sponsors who:

  • Have the budget
  • Want access to your audience
  • Share your organization’s values

3. The Initial Meeting: Less Pitch, More Listen

Here’s a twist that surprises many: don’t bring a proposal to this first meeting. Your goal is to understand the prospect’s audience and marketing goals, and more importantly, to secure the second meeting.

Ask questions like:

  • Who is your target market?
  • What are your sales goals this year?
  • What kind of sponsorship packages have worked for you?
  • Which benefits matter most?

While at it, wear your best icebreaker hat to ease any tensions. And before you leave, book the next meeting—because if you don’t ask, you might not get it.

4. Crafting the Proposal: Customized & Concise

Now that you know their needs, customize your proposal. Always. That means no cookie-cutter “Gold-Silver-Bronze” labels. Your sponsors benefit most when packages speak directly to their goals.

Keep proposals to six pages max. Include demographics, visuals, pricing, benefits, and clear next steps. Don’t treat this like a brochure—this is a roadmap to mutual success.

One surprise: publicly posted proposals are rarely the deal-breaker. Many big deals unfold without a proposal or with heavily customized ones. The sale hinges on what you say, how you listen, and your relationship.

5. Activation, Fulfillment, and Renewal: Deliver and Secure Future Deals

Sold the sponsorship? Great, but your work has just begun. “Activation” means delivering on promises, making sure sponsors get the visibility and engagement they bargained for.

This can cost money, so educate your sponsors upfront and bake these costs into pricing. Provide a fulfillment report detailing each promised asset, supported with photos or metrics. It’s not bragging—it’s building evidence of value.

Use this momentum to ask for renewals. When sponsors see real ROI, they’re more likely to invest again.

Bonus! The Seven-Stage Sales Cycle for Sponsorship Success

Bonus! The Seven-Stage Sales Cycle for Sponsorship Success

If you want to take your game even further, embrace this extended cycle:

  1. Build Inventory
  2. Prospect Attentively
  3. Deliver a Compelling Proposal
  4. Execute a Formal Agreement
  5. Coordinate All Details
  6. Execute the Vision
  7. Review and Renew

This cycle nudges you beyond selling to managing a relationship, ensuring sponsors feel valued and involved from first meeting to renewal.

Secret Sauce: Sell Vision, Not Just Assets

One frying pan lesson sponsors consistently teach? They want to buy into your vision, not just ad spaces or banners. Paint a picture of what their brand can achieve through partnership, the emotions they’ll evoke, the customers they’ll reach—not just square footage of signage.

Remember, an idea resonates longer than a price list.

Relationship Candy: Communication and Flexibility Rule

  • Don’t hoard sponsor contacts—share relationship management with your team.
  • Communicate regularly; keep sponsors in the loop on results.
  • Be ready to negotiate; both parties should feel like winners.
  • Use a sensible follow-up cadence: if you don’t hear back after a week of polite attempts, move on.

Creative Pre-Event and Event Strategies

Engagement doesn’t stop at the proposal. Arrive early to events and chat with decision-makers. Provide handy services like snacks or rides to ease stress. Offer social media shout-outs live on event day.

Adding fun, unexpected touches—like printing custom souvenirs on-site—builds memorable experiences that sponsors talk about long after the event.

Tools of the Trade: Sales Kits and Scripts

Make it easy for yourself and your team—develop a sales kit containing:

  • Organizational background
  • Example assets with value propositions
  • Client testimonials
  • Sample proposal templates
  • Follow-up scripts and email templates

These tools keep your sales efforts consistent, professional, and agile.

Answering Your Burning FAQs

Question Answer
Can I close sponsorship sales in the first meeting? No. The first meeting is about discovery and building trust.
What if my prospect ignores me? Use one contact attempt per day for seven days alternating between email and phone. Then move on politely.
Should I email the proposal before meeting? No. Unsolicited proposals often end up ignored. Engage first, understand needs first.
Is cold calling effective? Sometimes, but warm referrals and introductions dramatically increase success.

Final Thoughts: Sponsorship Sales Is a Marathon, Not a Sprint

Many dive headfirst into selling, expecting quick wins. But sponsoring is complex, requiring discovery, patience, and genuine rapport. The proposal is simply a tool—you, the salesperson, are the real deal maker. Understand your assets, target prospects wisely, listen deeply, and craft custom offerings that speak to sponsors’ goals.

At the end of the day, it’s about creating a partnership – a win-win relationship where both sides see real value and can’t wait to continue collaborating.

So next time you drag out your “Gold, Silver, Bronze” template, pause. Instead, build your inventory carefully, research your prospects, foster conversations, and tailor your offers accordingly. Your sponsor’s checkbook—and their heart—will thank you.


What is the most effective way to start selling sponsorships?

Begin by building and valuing your inventory of assets. Knowing exactly what you have to offer guides who to approach and sets your budget. Without this, sales efforts lack focus and tend to fail.

How should I approach potential sponsors initially?

Don’t bring proposals or sell right away. Use the first meeting to gather information and understand their goals. Prepare questions about their audience and sponsorship preferences to tailor your next steps.

Why should I avoid using standard gold, silver, and bronze sponsorship packages?

Standard tiered packages often don’t align with what sponsors really want. Customizing proposals based on each sponsor’s needs and selling your vision leads to better results and stronger partnerships.

How can I find good prospects for sponsorship?

Start with your asset inventory to see who fits. Use personal contacts, referrals, LinkedIn, and your board or committee members to identify and reach out to companies with budget and shared values.

What should I do after a sponsorship deal is signed?

Focus on activation by delivering promised assets fully. Track fulfillment carefully and provide sponsors with reports showing what was delivered, including photos and documentation to support value and encourage renewal.

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Florida Liquor License Costs: Types, Fees, and County Variations

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Florida Liquor License Costs: Types, Fees, and County Variations

How Much Is a Liquor License in Florida?

How Much Is a Liquor License in Florida?

The cost of a liquor license in Florida varies mainly by county population and license type. Annual fees range from as low as $28 in smaller counties to several thousand dollars in certain categories. Most licenses include a 40% surcharge added to a base fee.

Annual License Fees Structure

Florida sets liquor license fees based on county population and license classification. These fees update annually and take effect on October 1 each year. Licenses may be obtained for a full year or a half year, with half year fees roughly half the full year cost plus the 40% surcharge.

License Fees by County Population

The state groups counties by population tiers. Fees escalate as county population rises.

Counties with Over 100,000 Residents

  • Base fees for common licenses start at $100 to $1820.
  • After the 40% surcharge, typical fees reach $140 to $2548 annually.
  • Examples include counties like Miami-Dade, Orange, Hillsborough, and Palm Beach.
License Type Full Year Fee (with 40% surcharge) Half Year Fee (with 40% surcharge)
1APS $140 $70
1COP $280 $140
2APS $196 $98
2COP $392 $196
4COP $1820 $910
3PS $1365 $682.50

Counties with 75,000 to 100,000 Residents

  • Fees are lower, ranging from $112 to $1560 for full year licenses after surcharge.
  • Examples include Monroe, Putnam, and Walton counties.

Counties with 50,000 to 75,000 Residents

Counties with 50,000 to 75,000 Residents

  • Typical fees for the main licenses range between $84 and $1300 annually.
  • Columbia County falls under this bracket.

Counties with 25,000 to 50,000 Residents

  • Fees reduce further, with some full-year licenses priced as low as $56 to $858 plus surcharge.
  • Includes smaller counties such as Baker, Okeechobee, and Levy.

Counties with Less Than 25,000 Residents

  • Lowest fees apply here, starting around $28 for the cheapest licenses.
  • Dry counties Lafayette and Liberty charge minimal fees but may restrict alcohol sales.

Examples of Other License Fees

Some licenses carry fixed fees irrespective of county population. These can be significantly higher.

License Code Fee
KLD $4000.00
ERB $4000.00
3M $1000.00 to $3500.00 (varies)
PVP $1100.00
X $1100.00 + $25 per ship/bus/plane
IX $2500 + $10 per car

License Year and Dry County Information

Licensing periods differ by county and license type:

  • Vendors and distributors in some counties operate on an October 1 to September 30 license year.
  • Others run April 1 to March 31.
  • All manufacturers, brokers, and similar licensees use October 1 to September 30 annually.

Note that Lafayette and Liberty counties in Florida are dry counties, limiting or prohibiting liquor sales regardless of license cost.

Key Points on Florida Liquor License Costs

Key Points on Florida Liquor License Costs

  • License fees depend heavily on county population and license type.
  • Annual fees generally include a 40% surcharge added to a base amount.
  • Typical full-year licenses range from about $28 in small counties to over $1,800 in larger ones.
  • Some specialized licenses have fixed fees up to $4,000 or more.
  • License duration and renewal timing vary by county and industry role.
  • Dry counties impose restrictions that can impact whether a license is utilized.

How Much Is a Liquor License in Florida? A Detailed Look at Costs and Classes

So, you’re thinking about getting a liquor license in the Sunshine State, Florida. Maybe you want to open a bar, a restaurant, or even a beachside tiki hut. Wondering how much is a liquor license in Florida? Well, the quick and straightforward answer is that costs vary widely. They range anywhere from about $14 on the very low end to $1,828—or even more—for full liquor licenses depending on where you set up shop and what kind of license you need.

Buckle up because this post dives into the nitty-gritty of Florida’s liquor license fees effective October 1, 2024, while teasing apart factors such as county population, license types, application fees, and renewal charges. And yes, there’s the occasional stat to keep you on your toes.

Counting the Cost: A County by County Price Tag

Florida isn’t uniform when it comes to liquor license fees. The price you pay depends significantly on the county’s population size and the license type you pursue. Here’s a quick breakdown.

County Population Fee Range for Beer & Wine Licenses (Full Year) Example Counties
Over 100,000 $140 – $1,820 Miami-Dade (MIA), Orange (ORL), Hillsborough (TPA), Palm Beach (WPB)
75,000 to 100,000 $112 – $1,560 Monroe (MIA), Putnam (JAX), Walton (PNS)
50,000 to 75,000 $84 – $1,300 Columbia (GNV)
25,000 to 50,000 $56 – $858 Baker (JAX), Hardee (TPA), Levy (GNV)
Under 25,000 $28 – $624 Calhoun (TLH), Holmes (PNS), Liberty (TLH)

Notice something? Prices increase with population size, which makes sense—denser areas have higher demand for liquor licenses. For example, a full-year beer consumption license (1COP) in Miami-Dade county costs $280 plus a mandatory 40% surcharge, totaling $392. Meanwhile, the same license in a small county like Calhoun costs $56 plus 40%, equaling roughly $78.

Unraveling License Types: Choose Wisely

License types are a bit like flavors of ice cream—each with different ingredients and prices. Here are some of the key license classes and their annual fees (including that consistent 40% surcharge where applicable):

  • 1APS: Beer Package Sales (off-premises). Cost ranges $20-$100 plus 40%.
  • 1COP: Beer Consumption On-Premise. $40-$200 + 40%.
  • 2APS: Beer & Wine Package Sales (off-premises). $60-$140 + 40%.
  • 2COP: Beer & Wine Consumption On-Premise. $120-$280 + 40%.
  • 3PS, 3APS, etc.: Beer, Wine, Liquor Package Sales—charges vary $468 up to $1,365 depending on license class.
  • 4COP, 5COP, 6COP, etc.: Beer, Wine, Liquor Consumption On-Premise licenses ranging from $624 to $1,820.

Want an illustrious full liquor license to serve on-premises? You might look at the coveted 4COP license at $1,820 for counties over 100,000 population. This license applies to consumption on premises without food requirements, perfect for a straightforward bar.

Other Fees and Licenses: The Plot Thickens

Licenses aren’t all tied to population. Some licenses have flat fees, regardless of county:

License Code Fee
KLD (Distillers) $4,000
ERB (Distributors) $4,000
3M (Multiple fees) $1,000 to $3,500
JDBW (Juice, Distilled Beverages, Wine) $1,250
11C (Club License) $400
11CS (Special Club) $1,750
Miscellaneous (e.g., OPS, SWP, SBW) Up to $100

These licenses serve special roles—like distillers, distributors, clubs, and event venues—and come with their own price tags. For instance, an American Legion Club License (11AL) sits at $500 annually, quite modest if you’re running a veterans’ hangout endorsed by Uncle Sam.

Dry Counties and License Years: The Fun Rules

Heads up: Lafayette and Liberty counties are “dry,” which means no liquor licenses are issued. So, sorry, no wild Florida pub nights there.

License years vary:

  • Vendors and distributors in counties with an asterisk (*) have license years from October 1 to September 30.
  • Others run April 1 to March 31.
  • Manufacturers, brokers, importers, and passenger common carriers get October 1 to September 30 regardless of county.

Does this sound complicated? You bet it is. Licensing requires good timing, especially if renewals and fees catch you unaware.

Applying for a Florida Liquor License: What To Expect

Don’t just drop a “Hey, I want a liquor license!” letter to the authorities. Florida’s Department of Business and Professional Regulation (DBPR) governs all liquor licensing. The process is a tad… bureaucratic.

First, you fill out an application that asks for:

  • Citizenship status
  • Description of your business premises
  • Disclosure of any felony or alcohol-related convictions in the past five years
  • All business owners’ names and contact info

Next, the district office reviews the application and may conduct an on-site inspection. Before you get the coveted license, you also must have an Employer Identification Number (EIN) and properly register your business at state and federal levels.

Plan carefully. Not all counties welcome liquor businesses (looking at you, dry counties). Broward County, Miami-Dade, and Tampa are bustling hubs, but smaller counties may have restrictions.

Temporary Permits & Application Fees: Pay to Play

The application fee for a quota license context? It’s $100 per application. And since waiting can be tough, you can apply for a temporary permit, which costs roughly 25% of the permanent license fee. That’s a sneaky “test-drive” fee to start selling locales legally while your permanent license is under review.

Renewals: The Price to Keep Serving

Your liquor license won’t last forever. Renewal is mandatory and happens annually before October 1. Renewal fees match your original license fees—for example, a full liquor on-premises license renewal in a large county costs up to $1,422. Keep that in mind as a critical part of your budget planning.

Why a Licensing Specialist May Be Your Best Friend

This maze of fees, categories, population-based quotas, and legal requirements might be tempting you to throw your hat in the ring—and then walk away quickly. But it pays to get help. Engaging a liquor licensing specialist can save time, dodge costly mistakes, and smooth the path between application and approval.

Did you know? An incorrect application can lead to outright denial. Ouch. Better to have a friend well-versed in Florida’s liquor laws than learning the hard way.

Putting It All Together: What to Budget For

So, how much should you expect to shell out if you want to dip your toes into Florida’s booze biz?

  • Annual liquor license fees can start as low as $14 (small counties, basic beer licenses) and soar to nearly $1,828 (full liquor licenses in major counties).
  • Expect to pay a 40% surcharge on base fees for beer and wine licenses.
  • Application fees will add an extra $100 or so, plus a quarter of permanent license cost if applying for a temporary permit.
  • Specialty licenses range from $100 to $4,000 regardless of location.
  • Renewal fees match initial license fees and are due annually.

What Now? Should You Dive In or Sip Slowly?

Starting a liquor-selling business in Florida demands a clear grasp of your county’s population, license availability, and the exact license type that suits your goals. Armed with this info, you can plan your finances without nasty surprises. Remember, keeping a sense of humor helps when wading through the sea of licensing forms.

After all, liquor laws and licenses might be dense, but your dreams of serving legendary Florida cocktails don’t have to be crushed by paperwork. In fact, with some advance planning, expert advice, and a well-prepared application, you could be shaking up those mojitos with a legitimate license in hand sooner than you think.

Summary Table of Typical Costs

License Type Annual Fee Range Notes
Beer Package Sales (1APS) $20-$100 + 40% Cheapest option
Beer Consumption On-Premises (1COP) $40-$200 + 40% Popular for bars
Beer & Wine Package Sales (2APS) $60-$140 + 40% Grocery & convenience stores
Beer & Wine Consumption On-Premises (2COP) $120-$280 + 40% Bars, restaurants
Beer/Wine/Liquor Package Sales (3PS, etc.) $468-$1,365 Liquor stores
Beer/Wine/Liquor Consumption On-Premises (4COP, etc.) $624-$1,820 Full bar licenses
Special Club Licenses $400-$1,750 Private clubs, lodges
Miscellaneous Permits $25-$100 Storage, sacramental, warehouses

There you have it—the landscape of Florida liquor license fees, in all its colorful detail. Whether you’re launching a modest beer-sales outlet or a full-fledged cocktail palace, understanding the licensing costs upfront saves you from nasty budgeting hangovers later. Cheers to making informed choices—and here’s hoping your Florida liquor license journey is as smooth as a well-poured margarita!


How much does a basic 1COP liquor license cost in a Florida county with more than 100,000 people?

The full-year fee is $280 after the 40% surcharge. A half-year license costs $140 plus the surcharge, totaling $196.

Are liquor license fees lower in counties with smaller populations?

Yes. For example, a 1COP license in counties with fewer than 25,000 people costs $56 annually after the surcharge. Fees decrease as the population size drops.

What is the fee for specialty licenses like the KLD or ERB in Florida?

Both KLD and ERB licenses have a flat fee of $4,000 regardless of county population.

Can you get a half-year liquor license in Florida, and how are the fees calculated?

Half-year licenses are available at about half the full-year base fee plus a 40% surcharge. Amounts vary by license type and county population.

Do license fees vary within a county based on the type of license?

Yes. Different licenses like 1APS, 2COP, and 4COP have varying fees. Larger or more comprehensive licenses cost more.

Where can I find liquor license fees for a medium-sized county, for example with 75,000 to 100,000 residents?

Licenses here, such as the 1APS, cost $112 annually after surcharge. County examples include Monroe and Walton.

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